“Advocacy guru” Stephanie Vance maps out lobby day strategies that will – and won’t – work in today’s Washington. From effective messaging to social media, you’ll learn the smartest ways to get heard and bring home tangible ROI from your fly-in investment. Help advocates hit the ground running! You’ll learn how to ready your fly-in team for the Washington environment and the thousands of other advocates who will be vying for attention. Armed with best practices and today’s most effective strategies, they can make the most of their time - and opportunities!