October 23, 2017
    The week in photos in the association space

    Exhibition and Convention Executives Forum, ASAE GR Symposium, Binge Marketing Conference

    06/08/2017


    Exhibition and Convention Executives Forum, May 31, J.W. Marriott, Washington

    For the complete ECEF photo album, click here

    Former White House press secretary Josh Earnest, center, was the keynote speaker at the 2017 ASAE Government Relations Symposium in Washington. Earnest provided four lessons that the country must learn from this past election: play to your base; use every available outlet to tell your story; the importance of body language in communicating your message; and there are limits to these lessons. Joining Earnest are, from left, Scott Morris, CAE, 2017-18 chair of ASAE Goverment Relations Section Council; Earnest; Anthony Thomas-Davis, special assistant, Brennan Center for Justice ; and Kyle Lambert London, manager, REALTOR Political Education, National Association of Realtors. Details: www.ASAECenter.org.

    The Binge Marketing  Conference, June 1 in Manhattan, was a single-day educational retreat presented by marketers for marketers in an intimate setting. This "un"-conference featured top-level executives from Polycom, IBM, StubHub, Verizon and other companies that are amazzing at marketing. Communicators talked about the changing landscape of communications and the need for more marketers to prove their value to the C-suite, measurement and ways to get ahead of potential issues. From left are Michael "Coop" Cooper, executive coach, adviser and facilitator; Jonathan Gardner, global VP, Amobee; Cameron Craig, head of global corporate communications, Polycom; Adele Cehrs, founder and CEO, Epic PR Group and creator of the Binge Marketing Conference; George Faulkner,  global lead of social brand marketing and communications, IBM; Charlene Li, principal analyst, Altimeter, a Prophet company; and Johnna Hoff, director, communications, StubHub.

     

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